Window Genie franchise owners show they care with local charities
Founder & President Rik Nonelle always envisioned that Window Genie would be a company that would pay it forward. In a world where so many corporations have earned a reputation for being ruthless, we’re especially proud of how our franchisees have embraced our Windows 4 Wishes program.
Through Windows 4 Wishes, we encourage our Window Genie franchise partners to contribute to their favorite causes in their communities across the nation. These contributions help us establish meaningful bonds with our customers and broadcast who we are and what we care about as business owners. There is no one “corporate-sanctioned” charity. Instead, franchise owners are urged to find the causes they are most passionate about in their hometowns.
“There’s more to business than just making money,” says Rik. “We believe it’s important to uplift our communities, to appreciate what we’ve been given and to pay it forward. We believe customers are excited to support a local small business that gives back to a community they share.”
One of the top participants in our Windows 4 Wishes program is Peter Cogan, who owns the Window Genie franchise in Charlotte, NC. Not only does he provide free window cleanings to veterans, he asks people in the community to refer more veterans to his business so they can take advantage of his offer. He also hires veterans as window technicians. Peter feels it’s important to show his gratitude to those who have served our country in the armed forces.
“This is a unique way my crew and I are able to give something back to the men and women who have sacrificed so much for others,” Peter says.
Peter and his team also have contributed money to local charities, sponsored local sports teams and partnered with local businesses to raise money for local schools.